Strategic business partnering
This three hour webinar will look at strategic-level finance business partnering, and delve into the ways in which accountants can benefit their business and/or clients beyond the traditional understanding of the limits of a bookkeeping role.
We will look at a variety of techniques and tools for analysing the business environment and wider context in which a given organisation operates, as well as methods for analysing competitors, customers and the organisation itself. We will explore approaches to strategic planning, and the strengths and weaknesses of traditional and generic market strategies. We will also cover some of the “soft skills” essential to effective finance partnering, including negotiation and conflict management.
This webinar is part of the “Strategic Planning and Business Partnering” series.
The topics which will be covered include:
- Environmental analysis
- Competitor analysis
- Customer analysis
- Organisational analysis
- Generating strategic options
- Generic market strategies
- Relationship management
Who is this presentation for?
This webinar is suitable for all working accountants, whether in industry or in practice. Strategic business partnering is key to management accounting and will be of benefit to any accountant in industry, while also offering accountants in practice a toolset to better differentiate their service offering to prospective clients..
Date: Thursday 4 May 2023
Time: 9.30am - 12.30pm
CPD hours: 3
Price:
IFA members - £55
Non-members - £79
To purchase recordings, please click here to contact the IFA events team.
About the speaker
Matt Barton is the IFA’s Technical Manager. He is a Chartered Global Management Accountant and former Civil Servant, having worked as a Senior Finance Business Partner in the Ministry of Defence and Department for Education. During his public sector career Matt led teams responsible for technical and financial accounting; planning, budgeting and forecasting; strategic planning and decision support; business management; and ethics and compliance.
Matt is passionate about empowering finance professionals to offer the best possible service they can to their clients, and wants to support IFA members and working accountants to respond to the challenges and make the most of the opportunities presented by regulatory changes and increasing digitisation in the profession.